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Emojipedia's 2023 rankings announced the reigning champions in digital communication, with the top three emojis being crying with laughter 😂, rolling on the floor laughing 🤣, and the old-time classic red heart ❤️, according to the insights of editor-in-chief Keith Broni.

 

But here's the twist — emojis aren't just a fun addition to your chats; they can be're game-changers in digital marketing! 🚀

 

Using emojis in emails isn't just a trend; it's a strategic move with an array of benefits:

 

✨ Space Savers: Swap words for emojis to keep it short and sweet.

💖 Emotional Engagement: Add an emotional layer for higher engagement.

🔍 Highlight Important Content: Direct attention where it matters most.

🤝 Approachable Tone: Infuse your brand with a friendly vibe.

📚 Text Breakers: Break up long emails for easier reading.

🔗 Message Reinforcement: Emphasize and strengthen your messages.

🌟 Standout Appeal: Make your emails pop in your clients' inboxes.

 

And if you're still not convinced, here's a nugget from the latest SALESmanago data:
Emails with emojis in the subject line witnessed a staggering 17.94% increase in open rates! 📈📬✉️ (Data from over 200 million emails!)

What will be your go-to emoji for 2024?

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