Emojipedia's 2023 rankings announced the reigning champions in digital communication, with the top three emojis being crying with laughter π, rolling on the floor laughing π€£, and the old-time classic red heart β€οΈ, according to the insights of editor-in-chief Keith Broni.
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But here's the twist β emojis aren't just a fun addition to your chats; they can be're game-changers in digital marketing! π
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Using emojis in emails isn't just a trend; it's a strategic move with an array of benefits:
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β¨ Space Savers: Swap words for emojis to keep it short and sweet.
π Emotional Engagement: Add an emotional layer for higher engagement.
π Highlight Important Content: Direct attention where it matters most.
π€ Approachable Tone: Infuse your brand with a friendly vibe.
π Text Breakers: Break up long emails for easier reading.
π Message Reinforcement: Emphasize and strengthen your messages.
π Standout Appeal: Make your emails pop in your clients' inboxes.
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And if you're still not convinced, here's a nugget from the latest SALESmanago data:
Emails with emojis in the subject line witnessed a staggering 17.94% increase in open rates! ππ¬βοΈ (Data from over 200 million emails!)
What will be your go-to emoji for 2024?