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Hello, I have a question: What's the difference between a simple rule and a dynamic rule in a segmentation matrix?

Hi,

By creating a simple rule, we define what tag will be assigned to a contact after visiting the specified URL

Dynamic rule automatically takes the specified data from the URL and creates a tag based on it, which is then assigned to the contact


Thanks Karolina! Tags created by Segmentation Matrices are a great base for targeting campaigns adjusted to the audience interests


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