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Questions? Use this section for research and inquiries related with CDP & Marketing Automation. Our team will provide a helpful, expert answer, but it is also a good place to share your insights with other members
Double opt-in is a system for adding newly acquired contacts to an e-mail list, we can have such a list in the system.It involves collecting an email address via a registration form and sending a confirmation email to that address to verify contact information before adding it to the list.Unlike the single consent system, where subscribers provide their e-mail address in the registration form and are immediately added to the e-mail list, the double consent system gives the possibility to check whether the given contact has knowingly registered, limiting the operation of bots.What are the benefits of double opt-in?The great advantage of using double consent is building a specific, real and conscious database of contacts.Since subscribers have to confirm, you know that the people on your list really wanted to sign up. This should significantly affect the statistics of openings, clicks and engagement of these contacts.A large number of spam reports and low message opening statistics signi
Hi everyone, I migrated a list of users to Salesmanago who were already opted-in on Klaviyo. They are users who have made prior transactions and active on our email. After the transfer to Sales Manago, only 30% of the contacts were with Opted-In status, the rest were Opted-out. Even after I added the Opted-In status as True on the upload file. Did anyone have this issue? If so how did you overcome this?
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