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Take one step further and run dynamic segmentation of your base with the use of SALESmanago’s Dynamic Segments.


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The Dynamic Segments feature is an advanced tool that allows you to create and update in real time Contact groups that meet an extensive set of criteria – based on CRM, behavioral, and transactional data – at a given time.

Dynamic segmentation enables:

  • automatic updating of target groups without the need to manually generate data reports to select the right Contacts,

  • management of multidimensional data without external BI systems and without the support of your analysts or the IT department,

  • immediate and precise determination of the size of target groups for mass or automatic campaigns,

  • detailed analytics showing changes in the size of segments over time.


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