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What should I do to personalize communications intended for anonymous Contacts on my website?


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The perfect solution will be Website Automation, which – based on the analysis of users’ behavior on the website, complemented by data from their behavioral and transactional profiles – allows you to display dedicated, 1-to-1 communications in real time.

The skillful use of Website Automation will allow you to program the behavior of your website in such a way as to:

  • increase your sales conversion by supplementing the purchase process with information on offers and recommendations matched to a given customer,

  • obtain new Contacts, thanks to advanced personalization of forms and their perfectly timed display,

  • deliver content that shortens the purchase path and makes it easier for customers to find offers that will interest them,

  • increase the efficiency of your customer service processes by implementing automatic, context-based initiation of chat conversations.


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