This revolutionary widget will allow us to run separate on-site communications for anonymous and identified users, creating a whole new communication channel. By combining 1-to-1 messages, wish lists, special offers and recommendations in one place, it also collects zero-party data.

Skillful use of Personal Shopping Inbox will enable us to: 

improve retention for identified and anonymous customers by sending customized offers, discounts and product recommendations
Strengthen your recommendation and personalization strategy using the collected data 
Increase Customer Lifetime Value by sending personalized notifications